3Q Digital Accepts Significant Growth Investment from Erie Street Capital & PSP Capital to Compete with Major Agencies
Chicago-based investors to enable leading independent digital marketing agency to expand services and capabilities
SAN MATEO, Calif. — {May 9, 2019} — 3Q Digital, an independent performance and digital marketing agency, today announced it has received a growth investment from PSP Capital and Erie Street Capital. The investment will support 3Q Digital’s continued expansion of its portfolio of growth services, marketing technology, and geographic footprint.
“We are building a credible alternative to the largest agencies and consultancies,” 3Q Digital CEO David Rodnitzky said. “Marketers deserve an agency that can deliver ROI and transparency at a global scale, and that’s what we are going to use this investment to become.”
3Q Digital employs over 300 people across 10 offices in the U.S., Europe, and Asia and manages $1.3 Billion of annual digital media spend on behalf of clients. The agency supports the most prominent disruptive companies in the world through a combination of paid media management, SEO, analytics and data science, creative, conversion rate optimization, and management consulting.
“We are proud to partner with David Rodnitzky and the rest of the 3Q team, as they have built a world-class digital performance agency that drives exceptional client outcomes,” said Penny Pritzker, former United States Secretary of Commerce and chairman of PSP Capital. “We look forward to supporting 3Q Digital’s long-term growth.”
“3Q Digital’s executive leadership is experienced, long-term focused, and industry innovators, the exact combination we relish the chance to partner with,” Erie Street Capital Founder and CEO Terry Graunke said. “We have helped grow a number of great marketing companies in our history, including Hyper Marketing, Huron Consulting, and R2C. Our goal is to help 3Q build on an already-impressive history of growth and become the unrivaled leader in performance marketing.”
CG Petsky Prunier, part of the Canaccord Genuity Group, served as the exclusive financial advisor to 3Q Digital. 3Q was supported in the investment by Cooley LLP, which has long worked with the company and its management team.
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ABOUT 3Q DIGITAL
3Q Digital is a performance and digital marketing agency that grows disruptors into market leaders. Founded in 2008 by CEO David Rodnitzky, it is one of the world’s largest independent digital marketing agencies with 10 offices and more than 320 employees. 3Q has seen steady growth by leading its clients
through paid media, digital strategy, decision sciences, creative, SEO & Content, and SMB growth. For more information, please visit https://3qdigital.com/services/.
ABOUT ERIE STREET CAPITAL
Erie Street Capital is a Chicago-based, operationally-focused investment firm exclusively dedicated to the business services sector. It is led by Terry Graunke, a long-time leader in the marketing services and digital communications industry. With its deep experience and understanding in marketing services, consulting, and strategic communications, Erie Street Capital applies operational excellence, managerial experience, and strategic capital into highly disrupted and changing business environments. Erie Street Capital provides its partnerships the ability to drive second stage growth through strategic planning, operational excellence, M&A, geographic expansion, and team development. For more information, please visit http://eriestreet.com/.
ABOUT PSP PARTNERS AND PSP CAPITAL
PSP Partners is a Chicago-based private investment firm founded by its Chairman Penny Pritzker, an entrepreneur, civic leader, and philanthropist, and former U.S. Secretary of Commerce. The firm is comprised of a highly experienced team of investment professionals and business builders focused on partnering with entrepreneurs, business owners, and management teams to build market-leading businesses and develop valuable assets. With investment strategies focused on established businesses (PSP Capital), emerging/growth companies (PSP Growth) and real assets (Pritzker Realty Group), PSP Partners invests across stages and asset classes with an emphasis on four primary segments of the economy – business & technology services, housing, industrials and food and agriculture – that are well-aligned with its expertise and experience. For more information, visit www.psppartners.com.
MEDIA CONTACTS:
Matt McQueen, DiGennaro Communications for 3Q Digital
Matthew.McQueen@DiGennaro-usa.com, 469-508-1013
Hillary Read, Vice President of Marketing for 3Q Digital
Jerry Graunke, Principal for Erie Street Capital
Jim Hock, Senior Vice President, External Affairs for PSP Capital Partners